- Compare
- Zuops vs Smith.ai
Smith.ai alternative
A Smith.ai alternative billed by the minute, not the call.
Smith.ai sells AI and human receptionists priced per call. Zuops' AI receptionist answers, books and transfers, billed by the minute, and lives inside the CRM that texts your leads and runs your ads.
Loved by 1,300+ businesses
Price it for your setup
Smith.ai
- AI Receptionist Pro150 calls, then per call$270
Billed per call, whatever its length. 30 days' notice to cancel.
Zuops Scale
- Unlimited sub-accounts, unlimited team seats, white-label
- 450 AI call minutes, recorded: 702 credits
- A phone number: 15 credits
- AI texting and booking in the same CRM
$99 plan + $6 in credit packs
You keep $165 a month, $1,980 a year.
Smith.ai prices from their pricing page, checked October 2026. Zuops on monthly billing.
What happens after the call
The call is the start. Zuops does what comes next.
Smith.ai answers, books through tools like Calendly and passes the details to your CRM. In Zuops the receptionist lives in the CRM: it knows the caller's history, books on your calendar, and AI texting follows up with anyone who doesn't book.
- Knows the caller from their CRM record
- Books on your calendar and sends reminders
- Two-way AI texting for callers who don't book
- Ads that make the phone ring
The short answer
Zuops or Smith.ai? Here's who each one is for.
Choose Zuops if you want an AI receptionist that books into your calendar and CRM at a per-minute price, plus two-way AI texting and ads. Choose Smith.ai if you want real people answering your phones, AI with a human backup, or a flat price per call.
Zuops is the better pick if
- You'd rather pay by the minute than about $2 a call
- You want the receptionist inside your CRM and calendar
- You want two-way AI texting and online booking too
- You're an agency and want white-label on every plan
Smith.ai is the better pick if
- You want live human receptionists, or AI with a human backup
- You prefer a flat price per call, whatever its length
- You want Spanish-speaking human receptionists
Side by side
Zuops vs Smith.ai
Every Smith.ai row checked on their own website and help docs in October 2026, including where they come out ahead. Sources are at the bottom of the page.
Price
- Pricing model1.5 credits a minutePer call, any length
- Starting price$19/mo$0 for 25 calls
- CancellingAnytime30 days' notice
Calls
- AI receptionist
- Live human receptionists
- Books into your calendarThrough Calendly and others
- Transfers to your team
- Knows the caller from your CRMThrough integrations
Texting and CRM
- Two-way AI textingOne-way follow-up on human plans
- Online booking page
- CRM with pipelinesConnects to yours
Ads and agencies
- AI ad generator
- White-labelEvery planReseller program
Why people switch
What Smith.ai customers run into. And what Zuops does instead.
From Smith.ai's own pricing and help pages, and themes that come up again and again in public reviews. Follow the links to read them.
- 01
Every call costs the same
A 20-second wrong number costs as much as a 10-minute booking: Pro is about $2 a call, $2.50 past your plan. Reviewers also mention spam calls billed as overage.
- 02
Hard to cancel
AI plans need 30 days' notice, and low-star reviews often describe trouble cancelling or getting refunds.
- 03
One brain for calls and texts
The receptionist uses the same FAQ and business details as your AI texting and website chat.
- 04
Everything lands in the CRM
Recordings, transcripts, summaries and bookings on the lead's record, with no integration to set up.
Pricing
What Smith.ai costs. What Zuops costs.
Smith.ai
- AI Receptionist Free25 calls, then $3.00 a call$0
- AI Receptionist Pro75 calls, then $2.50 a call (150 for $270, 300 for $500)$150/mo
- AI + humanFrom $2.50 a call
- Human receptionists30 calls, then $11.50 a callFrom $300/mo
On top of the plan
- Cancelling30 days' notice
- Booking on human plans$1.50 a call
- Text and email follow-up (human plans)$0.50 a call
- Spanish (human plans)$1.00 a call
Zuops
- Access1 sub-account · 75 credits a month$19/mo
- Growth5 sub-accounts · 300 credits a month$49/mo
- ScaleUnlimited sub-accounts · 700 credits a month$99/mo
- AgencyUnlimited sub-accounts · 1,500 credits a month$199/mo
- VIPUnlimited sub-accounts · 4,000 credits a month$499/mo
The AI receptionist is 1.5 credits a minute (about $0.19–$0.38 on monthly plans), so a 3-minute call is 4.5 credits. A phone number is 15 credits a month. Every plan includes it.
What credits pay forWatch
See Zuops in action. Then decide.
A walkthrough of the ad studio, the white-label CRM and the AI that answers your leads.
Real results
Real businesses. Real bookings. Real revenue.
Campaign numbers from owners and agencies who run their ads and leads through Zuops.

400+ new clients for less than a coffee each
“I'm still shocked we got over 400 new client conversations for less than a fancy coffee each. Their DM strategy didn't just get us bookings, it built a community. Our appointment book has never been this full.”

From headache to $13 quality architecture leads
“Getting qualified architecture leads used to be our biggest headache. They brought in over 200 at a cost of just $13 a piece. The quality of their creative is top-notch. Finally, a consistent flow of real projects.”

1,000+ leads at $10 each
“Over 1,000 leads at just $10 a pop? We couldn't believe it. This campaign was a massive success for filling the gaps in our booking calendar during what used to be our slow weekdays.”

Video campaign delivers 114 leads at $12 each
“Video is tough, but they nailed it. 114 leads for around $12 each is a number we didn't think was possible. They understood our service model perfectly and delivered creative that actually converts.”

Local window cleaning gets 14 high-quality jobs
“We're a local window cleaning biz, so we weren't sure what to expect. They managed to pull in 14 high-quality jobs from a single video campaign. The way they presented our service made us look like the pros we are.”
Switching
Moving from Smith.ai. Step by step.
- 1
Tell the AI about the business
Hours, services, prices and your FAQ, and the goal for each call: book, take a message or transfer.
- 2
Connect your calendar
Pick the calendar it books into. Reminders go out on their own.
- 3
Add a phone number
Forward your current line to a Zuops number, buy a new one, or connect your own Twilio account and use the numbers there.
- 4
Set transfers
Choose who rings when a caller asks for a person, and when the AI answers: after hours, missed calls or every call.
- 5
Turn on AI texting
Callers who don't book, and every lead from your forms and ads, get a text back in seconds.
- 6
Test it, then leave Smith.ai
Make a few test calls, check the call log, then point your forwarding at Zuops. Smith.ai needs 30 days' notice to cancel.
How much does Smith.ai cost?
Smith.ai's AI Receptionist Pro is $150/mo for 75 calls, then $2.50 a call, with bigger tiers at 150 and 300 calls. A free tier covers 25 calls. Human receptionists start at $300/mo for 30 calls.
How much does Zuops' AI receptionist cost?
1.5 credits per minute of AI conversation, billed in 15-second steps, which is about $0.19–$0.38 a minute on monthly plans, plus a phone number (15 credits a month).
Can Zuops transfer calls to a person?
Yes, to the numbers you choose and to team members online in the app.
Can I keep my business number?
Yes. Forward your line to your Zuops number, or connect your own Twilio account and use the numbers there.
Can agencies resell it?
Yes. White-label Zuops on any plan and give each client a sub-account with the AI receptionist. Smith.ai has a reseller program instead.
Sources, checked October 2026
- Smith.ai AI receptionist pricing
- Smith.ai receptionist pricing
- Smith.ai AI + human pricing
- Smith.ai partners
- Smith.ai on Trustpilot
Smith.ai is a trademark of its owner, used here only to name the product being compared. Zuops isn't affiliated with or endorsed by Smith.ai. Prices and features are as listed publicly in October 2026 and can change, so check Smith.ai's site for current details. Review themes are paraphrased; the links go to the originals.
Turn ad clicks into booked appointments.
Start with your own business or bring every client. Your first ads take minutes, and every new lead gets a reply in seconds.
- Plans from $19/mo
- White-label on every plan
- Cancel anytime